The popularity and deeply immersive nature of games make them powerful marketing tools. 3RD sense is a leader in the development of advergames, working with prominent brands to provide branded game experiences that meet their marketing and advertising objectives
Games work because they appeal to everyone.
The majority of online game players are females
Females over 40 spend the most time playing, at 9.1 hours per week
19% of males play online games more than they watch TV
62% of teens play at least 1 hour per week and 34% play over 6 hours per week
Teens spend an average 7.4 hours per week playing
Playing online games is the number 1 computer activity for 8-18 year olds, beating Instant Messaging and Email
Talk to us about how an advergame can meet your product or brand marketing objectives
Ansell Mates 'I Shagged Here' Ansell own the Mates condom brand in the UK. They approached 3RD sense to develop a playful strategy as part of their brand relaunch.
Blue Square 'The Blue Bar' Blue Square, one of the UK's largest online betting operators, wanted to encourage a group of customers they identified as 'occassional betters' to visit the site more often, they approached 3RD sense to develop a games strategy.
'State Street Masters' State Street, the global leader in investment management, wanted to attract customers to their stand at a financial services conference with a unique promotional tool.