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About the world of games, gamification and game design thinking

Pokemon Go For It!

Pokemon Go For It!

Is Pokemon Go the inspiration for your next game? It's phenominal overnight success has got people already calling it the game of the decade. Is it time for you to jump on the bandwagon?

Knowledge is Power

Knowledge is Power

If you want your people on the front line to have that competitive edge, then they need to know their stuff. It's when they know their stuff that they have the power to perform.

Keeping staff on top of their product knowledge can be a real challenge. Too often, learning about products is tedious and boring. With the pace of change these days, the problem never goes away either.

Australian Digital Statistics 2016

Australian Digital Statistics 2016

Gaming may be viewed as today's most popular form of entertainment, but the capacity of games to hook into the human psyche is being used to full advantage in other areas such as health and education. Digital Australia 2016, a comprehensive report on the state of interactive media in Australia, confirms that games are a serious medium for the knowledge age.

Why Games Matter Now More Than Ever

Why Games Matter Now More Than Ever

Over the last 10 years, we’ve seen the the games industry evolve into the biggest entertainment industry in the world. In 2015, it was worth over $100 billion worldwide. Major new consoles are certainly partially responsible for the recent growth spurt, but in fact the fastest growing area is mobile.

Games are still the most popular mobile content

Games are still the most popular mobile content

A recent article from Flurry, those fantastic mobile analytics people, clearly shows that games are still top of the popularity charts when it comes to mobile. In fact, on average, people are spending 88% more time playing games than they are using Facebook, the next most popular activity. here's a full breakdown of the numbers...

Global Spend on Game Apps Doubles in 2013

Global Spend on Game Apps Doubles in 2013

A recent report shows that global spend on game apps more than doubled from 2012 to 2013 and that digital games spend is higher than both online movies and mobile apps combined. The report also highlights that digital games are the biggest content category with consumer spend of $34B excluding apps. 

Australian Digital Statistics 2014

Australian Digital Statistics 2014

Social media agency, We Are Social, have just released an excellent SlideShare with heaps of interesting social media, digital and mobile statistics from around the globe. With 180+ slides, it's a biggie, so we thought we'd highlight some Australian figures.

Winners Sydney Design Awards 2013

Winners Sydney Design Awards 2013

We're delighted to announce that 3RD SENSE have been winners at the 2013 Sydney Design Awards. The prize was awarded for our Targeting Maths 3 App created for Blake Publishing and was entered in the "Digital Experience - Games" category

Australian Mobile Data Downloads up 43%

Australian Mobile Data Downloads up 43%

New data from Australian Bureau of Statistics reveal that, in the three months to June, the number of terabytes downloaded on mobile devices was up 43% from it's previous survey in Dec 2012.