So You Want a Mobile App? Read this first!

This month, we're launching a new series, 'Games & Apps in 2012', looking at the essential considerations for any brand in mobile, web, Facebook and game development this year.

First in the series looks at mobile apps.

'So You Want a Mobile App?' highlights the 5 essential considerations in why and how brands should approach developing an app for Android, iPhone and tablets. From multi-platform development to the most popular types of mobile content, 'So You Want a Mobile App?' gives you the answers to the questions you should be asking for your mobile development.

If you're thinking about a mobile app for your brand, read this first!

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