Project Objectives:

WIN Corporation is the world’s largest privately owned regional television network with an audience reach of over 5.2 million viewers across six Australian States and the nation’s capital. As well as carrying some of the most popular syndicated content on TV, WIN produces 18 individual 30 minute news bulletins every weekday as well as recognised local shows Fishing Australia and Postcards Australia.

WIN television approached 3RD sense to create a unique content management system that would enable the co-ordination and uploading of content across their four individual websites.

Outcomes Achieved:

The content management system created for WIN Television called wincms is an intuitive system that helps WIN easily manage their content across the network. Once logged in users can upload and distribute a range of content through a series of easy to use menus.

Content is separated into two types. Primary content which includes but is not limited to news, TV show information, blogs and episodes. The primary content menu allows information to be entered and each item can have meta-data assigned to it for searching. Once the initial story has been uploaded users can then assign the content across the necessary WIN websites as well as assign the story, Nationally, State-wide within the WIN network, or to specific State regions.

Content can then be assigned a start and end date for its publication.

Secondary content such as video, promos, polls or still images can then be added to the primary stories.

Also built into the CMS is the ability to assign user permissions which means a limit can be placed on which kind and how much content a user can upload as well as limit the user to a particular region(s).

The ability to quickly and effortlessly upload and deploy news stories and program information across multiple regions and multiple websites makes WIN unique in its market and showcases their dedication to online content for their customers.

This kind of flexible, intuitive and one stop CMS is the perfect tool for WIN and means that they have a single solution to their content management needs.