3 September 2010
Canturi Website
Created for Canturi Jewels
Project Objectives:
Canturi Jewellers approached 3RD sense to help them design and launch their new website. Canturi needed a website that could successfully communicate the craftsmanship, artistry, design, originality and inspiration woven into every design by Stefano Canturi.
The website should reflect the man behind the brand Stefano Canturi, and his fascination with jewellery's ability to marry artistic craftsmanship with the conceptual challenges of innovative design.
Already an established and distinctive brand within Australia, the new website is also to help launch Canturi into the US marketplace, supporting the stores in New York and Las Vegas, as it is designed for them to discover and take a journey through the Canturi brand.
Outcomes Achieved:
The Canturi website is absolutely reflective of the Canturi brand and the emotions the brand communicates.
It conveys artistry and design, and invites visitors to explore and discover the timeless beauty of the Canturi jewellery.
The design is simple and effective with its clean and uncluttered menus and photographic galleries. The Canturi site is also interactive. It allows visitors to enquire about specific pieces, sign up for the latest news, create a list of favourite pieces from the Canturi range, enquire about careers and purchase gift cards.
The Canturi website was a collaborative effort between client and creative and is a successful example of how an effective website can enhance and grow a brand.
You can explore the world of Canturi Jewels here.