The idea of gamification has been around for a long time. The term itself originated back in 2002, but only really started getting traction in 2008 from when interest has continued to grow.
What is Gamification?
Game designers use a whole range of different design tools and methodologies. Gamification is when you use some of these for something which is not a game. They can include:
Points and reward systems
Achievements and Badges
Virtual currencies, items and economies
Challenges, quests and missions
Competition, Collaboration and Community
Surprise and Delight
New ideas and methodologies are developing all the time so this is not an exhaustive list.
You can apply Gamification in an almost unlimited number of ways and it can help solve any number of different business problems.
3RD SENSE has been leading the conversation about gamification in Australia. We’ve created dozens of Gamification apps and designed to solve a whole range of business problems.
As game designers, we are always looking at new ways of applying the tools of the game design community to business problems and opportunities.
If you’re interested in Gamification or have a project you would like to explore, let’s have a chat about it. Get in touch.