Should you be thinking seriously about an app for your business that can generate revenue? Start thinking about it now and you could be getting a slice of the predicted $189 Billion in 2020. Here's how to get started...
If you want your people on the front line to have that competitive edge, then they need to know their stuff. It's when they know their stuff that they have the power to perform.
Keeping staff on top of their product knowledge can be a real challenge. Too often, learning about products is tedious and boring. With the pace of change these days, the problem never goes away either.
A recent report shows that global spend on game apps more than doubled from 2012 to 2013 and that digital games spend is higher than both online movies and mobile apps combined. The report also highlights that digital games are the biggest content category with consumer spend of $34B excluding apps.