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A recent report from the US highlights the growing trend of the multi-screen experience for adults using their tablets and smartphones while watching TV.
Our latest project launched today is a Facebook app for Travelworld.
The Friendship Game is a hidden-object style game where players find their Facebook friend's profile pictures hidden throughout images from a P&O cruise ship. Players who achieve a high enough score, can enter a weekly competition to win a 3 night P&O cruise.
Over the next couple of days we are moving to our new, bigger and better studio in North Sydney! Very Exciting.Our new address is:
The Play Studio
Level 1
235 Pacific Highway
North Sydney
2060
Our telephone number will remain the same, 02 8923 1200
One of the most common questions we get asked these days is, "Can you guys develop games in HTML5", which is usually followed by, "we want games in HTML5!".
There is a really strange absoluteness about the statement.
Need to get the latest lowdown on Gamificaton?
This Thursday (10th May 2012) AIMIA are running a Gamification event with some great speakers in Sydney. The event is called Gamification Comes of Age. Colin Cardwell, our CEO is chairing the event and because of that we can pass on a member discount to you, even if you are not an AIMIA member.
Our newest project has just launched for Fox Sports on iPhone, Android and the web. Fox Footy Live Kick is an AFL kicking game that allows fans to become players, kicking the goals the players kick during the live match and playing for their team.
The game incorporates data from live matches, placing kicks on the ground.
Sponsored by NAB, Fox Footy Live Kick also gives players the chance to win weekly cash prizes as well as a season final grand prize of $10,000.
For those of you who couldn't make AD:TECH Sydney this week, here's the presentation I gave on Gamification.
Our latest game for McDonald's launches on Facebook today - Big Mac Farm Challenge. McDonald's use farm fresh ingredients in their Big Macs. Can you find all the ingredients hidden on the farm? Play now.
You've got a creative agency (or a roster of them), you've got a media agency, you've got a PR agency, you've got a digital agency, you might also have a social agency. Why on earth would you need another one? 
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